The COVID-19 pandemic surged TV viewership across the country. With the majority of Americans confined to their homes, 5.4 trillion minutes* of streaming and cable television were consumed in 2020. Television became essential to many, but at what cost? Cord-cutting leader, Antennas Direct, understands that affordability continues to be a major concern for TV viewers. […]
The FTC just settled a lawsuit against an antenna manufacturer who clearly never read our blog. Selling antennas under several “brands”, the NY company Wellco sold over 800,000 antennas “based on false claims and using reviews from their competitors to market their own products.” Our friends at Cord Cutting News published this article where you […]
If you know Antennas Direct, you know how passionate we are about liberating TV viewers from the shackles of cable TV. Although we’ve been on this mission since 2003, the cord-cutting movement has (finally!) caught on and we couldn’t be happier about the momentum it’s gathering. There are more and more options for watching your […]
Earlier this month, millions of cable subscribers across the United States were hit with yet another blackout of their favorite broadcast television stations. These episodes, called “carriage disputes”, are happening way too frequently these days. They are caused by the failure of corporate giants to reach an agreement on just how much cable providers are […]
What are your favorite holiday specials? Perhaps you have memories of watching a Charlie Brown Christmas Special, It’s a Wonderful Life, or even Dick Clark’s New Year’s Rockin’ Eve. And who doesn’t get excited about the holiday parades? The great news is that all of the classics, and even great new programming, are available for […]
Q: WHAT IS YOUR ROLE AT ANTENNAS DIRECT? Christine: I have been Director of Marketing at Antennas Direct for 6 years. I am privileged to work with a fantastic, hardworking team of women and men. I feel proud and blessed to be supported by such exceptional people. I also quarterback our large external marketing team […]
Q: What do you do at Antenna’s Direct? Joanne: I’m responsible for everything from taking out the garbage 2x a day to product development and all the expenditures that go with it. I take care of legal aspects involved in customs, patents, trademarks, litigation, difficult Human Resources issues, inventory management, purchasing of product…I’m THE MOM, […]
You’re a fan of free TV. It’s obvious since you are brilliant, you save money by cutting the cord and are reading our blog. Over the air channels just keep getting better, with more content, new channels, and of course, always free entertainment, thanks to your TV antenna. The free TV gods are smiling on […]
There have been many articles floating around the internet about millennial men leading the way in cutting the cord. We’re sure you’ve seen one of these headlines: “Are Young Males Cutting the Cord for Good?” “A survey suggests only a third will pay for TV this year.” “Millennials and males lead in online video viewing.” […]
Selection Sunday is March 12th and it marks the beginning of another exciting NCAA Tournament. There’s nothing quite like March Madness and it always brings together both diehard and casual basketball fans for a few weeks of incredibly exciting games. This will likely be another incredible tournament with an endless amount of surprises. But, those […]
Face it. We have costs and bills coming at us constantly. The second money comes in the bank; we’re sending it right back out to someone else. If you’re tired of paying outrageous bills each month for cable and satellite TV channels that you most likely never watch, there’s an alternative. And it’s simple, easy, […]
On February 26, movie buffs will take delight in celebrating the 89th annual Academy Awards. Celebrating the best and brightest in film, in front of and behind the scenes, the Academy Awards shines a light on those who have worked hard and excelled on screen in the previous year. The best picture category is filled […]
