Category: Cable be evil

Cable horror stories and cord cutting motivation


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Thank you, Dish Network #StaytheCourse

Mr. Dish

Dear Mr. Dish:

We know it’s Christmas and all, but you really didn’t need to do this. We were already experiencing record-breaking sales growth before you threatened to black out CBS nationwide. Now, we get to figure out how to get one of our antennas into the stockings of your 14 million former subscribers.

In particular, we love the timing of your decision so near the holidays. It communicates your true intentions when it comes to the happiness of your customers. You’re like the Grinch who stole their Big Bang Theory.

And the longer you negotiate to squeeze a few more dimes out of broadcasters, the more American families will get fed up with your shenanigans, drop you and pick up a digital TV antenna.

We can see them now. In living rooms, sweater-clad with hot cups of cocoa. They will plug in their antenna and be kept warm in the glow of all those broadcast shows and NFL football. That same stuff you stole from them, they will be basking in full, uncompressed high definition goodness…FOR FREE.

Please keep this up. Our speed of antenna production is only outmatched by your ability to find ways to abuse your customers.


Stay the Course –

Antennas Direct


PS – We had found other ways to thank your other pay-television abusers like you in the past. Don’t feel left out, we can find other ways of thanking you besides a cake.


photo credit: pareeerica via photopin cc


Posted in Cable be evil, Cut the Cord | Comments

Wil Wheaton, the (Potential) Official Spokesperson for Cord Cutting

Wil Wheaton Intro Graphic Before our very eyes, Wil Wheaton has grown from an adorable young Wesley Crusher in Star Trek: The Next Generation to a still adorable cord-cutting bad ass. The science fiction star, who has also been appearing on the broadcast comedy, The Big Bang Theory, recently launched his own bold voyage against the cable companies. His mission? To show how irrelevant pay-TV really is.

In a recent blog post, he took the Scy-Fy Network to task for not making episodes of his show, The Wil Wheaton Project, available for streaming. Wil knows the intelligence level of his viewers is higher than most. They will not pay hundreds for something that is free over-the-air. That’s illogical.

Aside from his blog post, Wil has also used his influential Twitter account to blast cable (on more than one occassion: capture syfycapture kershaw

Since we are so impressed with the insightful man young Wesley Crusher has become, we want to make our adoration known publicly.

Wil, will you be the Official Spokesperson for Cord Cutting? We would be willing to pay you in a lifetime supply of antennas and perhaps even let you drive our cable liberating tour bus. While we await your reply, check out the greatest hits from our last tour:

photo credit: WilWheaton via photopin cc


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Our Not-So-Secret Love for Abusive Cable Companies

Secretly (or not-so-secretly), we love the fact that cable companies abuse their customers. It means more people make the decision to enjoy the unadulterated high-definition, over-the-air content we provide for free. But we especially love it when we have data to illustrate frustration. A recent survey discovered what we have known for years: most people (73 percent) think that cable companies are a bunch of jerks.

73percent The saddest part is the way that cable companies prey on the ignorance of most people. Over half of the respondents to the survey say that they would drop cable if they really had a choice.

53percent Dammit, you have a choice! You can do something with the rage. Here’s what you do:

  1. Call your cable company and tell them you will not suffer their abuses any longer.
  2. Purchase an antenna.
  3. Install the antenna.
  4. Watch your favorite content for free.

Be enlightened. Be liberated. Cut the cord. Read the full article here.Front page


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John Oliver Settles the Cable Company Monopoly Debate


On a recent episode of HBO’s Last Week Tonight, host John Oliver articulates the truth about the Comcast/Time Warner Cable merger, “You can’t reduce competition when nobody is competing. You could not be describing a monopoly more clearly if you were wearing a metal top hat while driving a metal car after winning second prize in a beauty contest.”

Skip ahead to 7:13 for the especially insightful part:

Thanks John. We wish we would have thought of the term “Preventing Cable Company F**ckery” ourselves.

We have however showered Time Warner and Comcast for their poor business ethics by sending them congratulatory cakes. It’s their reviling business practices that have led to an increase in our sales.

Check out them out:
Stay the Course Part 1 – Thanks Time Warner.
Stay the Course Part 2 – Comcast is Number One.


Posted in Cable be evil, Cut the Cord | Comments

West Virginia Woman Liberated from Cable’s Evil Grasp

In our last blog, we introduced you to Sabrina Thomas, a librarian at Marshall University in West Virginia, who cut the cord after her harrowing experiences with Comcast. We checked in with her to see what her cable liberated life was like. Here’s what she had to say:

Sabrina AntennaCutting the cable cord was a great lifestyle choice for our family. We are a young family and my husband and I have read the research demonstrating a correlation with lower academic success and higher hours of watching television. We eliminated television watching during the school week and eventually on the weekends as well.

Finally, it was Comcast that had us cut the cable addiction completely. Their incompetent customer service was the final straw. 

We then went to streaming television via the internet. There was some pain in this. First, we miss our favorite shows that are not streamed online. Further, you don’t get to see the television show that you love as soon as it comes out. This is problematic for more than self-control reasons; it means that you have to warn people not to tell you anything about what happened on ‘The Walking Dead.’  But it is also a ‘first world problem’ and can be eventually overcome.

We had tossed around the idea of getting an antenna. Watching television for free seemed too good to be true. 

Here is why an antenna is the perfect choice for our family. We really need to have television for emergencies. If our internet goes out, it is nice to turn on the television to see the latest local news reporting. From my perspective, the antenna is an emergency safety line to local news that streaming just doesn’t provide.

For us, paying for cable when you only really need local news channels is just painfully financially irresponsible.

Thanks to Sabrina for sharing her cord cutting experience with us. Share your cord cutting experience in the comments. We would love to hear from you!


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We Asked Philadelphians What They Thought of Their Cable Company. Here is What They Had to Say.

A few weeks back, we delivered a congratulatory cake to Comcast CEO Brian Roberts. Thanks to their record-breaking poor customer service, Comcast was voted the Worst Company in America on While we were in town, we decided to ask the good people in the City of Brotherly Love how they felt about their cable company. Here is what they had to say.

We want to thank the citizens of Philadelphia for your honesty. When you decide to sever this abusive relationship, we will be waiting to help you cut the cord.


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What Happens When You Congratulate the Worst Company in America

Antennas Direct Comcast

In a recent contest from Consumerist, Comcast beat out Monsanto (a company with whom the word “evil” is often associated) as the Worst Company in America. And we are simply giddy with excitement at the results. We were truly pulling for them. After all, their tenacious dedication to abusing customers is a special talent, and it has helped Antennas Direct to double our sales.

Out of gratitude, we traveled to Philadelphia to both congratulate and thank Brian Roberts, CEO of Comcast, on his company’s impressive victory.

Here is what happened:

To Comcast, stay the course.

XOXO – Antennas Direct


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Save West Virginia!


heraldComcast has done it again!  We felt extremely compelled to write about the city of Huntington, West Virginia after reading an article in the Huntington Herald-Dispatch. Comcast, the most hated company in America, has now turned to terrorizing the town of Huntington. In this article Sabrina Thomas, a librarian at Marshall University, had such a horrible experience with Comcast she cut the cable cord. She turned on her TV one day and noticed she was missing channels without any form of notification from Comcast. Do you know how many times she was transferred before she was able to speak to someone? Six times! And it’s five times too many if you ask us. Do you know what they told her when she was finally able to speak to someone? She wasn’t paying enough and had to upgrade. This is an outrage, if you’ve been paying for these channels, how can they just take them away? Comcast only thinks about how to gain another dollar, and not how their actions will affect their customers.

After receiving hundreds of angry phone calls from the community, Scott Caserta, a councilman in Huntington, called Comcast’s corporate office and was told in order for customers to keep the channels they already had, they had no choice but to upgrade to a higher package. Well that makes sense; pay more for what you already have. Whenever you use your microwave do you have to pay an additional fee to hit start? At Antennas Direct there are no hidden fees or additional charges for any of our products.

Comcast is the only cable provider in Huntington, leaving many residents feeling stuck in an unfair situation. We want to reach out to West Virginia and let them know, there is life without cable! You can watch high definition broadcast television without cable, and with an antenna there are no additional charges or hidden fees.  You no longer have to suffer at the hands of The Worst Company in America, it’s time to set yourself free!

Check back with us for our interview with Sabrina Thomas and what life has been like since cutting the cable cord.


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Stay the Course: Time Warner Takes the Cake

When you say, “Thank you,” it’s important to really mean it.

So we mean it, when we thank the executives at Time Warner Cable. They, once again, are raising prices to rebroadcast free, over-the-air content. Thanks to their backward practices, we just keep getting more and more customers. It’s truly so generous of them.Rather than use lofty language as praise for cable’s growing irrelevance, we decided to show a tangible sign of our appreciation. We delivered a cake right to their front door in New York.

Cake shot

Our own president took it upon himself to pen some grateful, heartfelt prose.

From the Desk of Richard Schneider, President of Antennas Direct.

Dear Time Warner Cable,

I would like to extend a heartfelt thank you to you and your executives. You truly are an inspiration.

We at Antennas Direct are only a humble concern. So we do not have the marketing budget that you and the other big cable companies have. So on behalf of me and our employees, we want to applaud your 6.4 percent rate increase for your cable subscribers. It is decisions such as those that drive new customers to our site and flood our retail partners in search of some relief from your tyrannical rule.

So thank you. Sincerely. Just when we thought we would need to pour more into an advertising campaign, you help to convert your customers into cord cutters at a rate that is astounding.

Stay the course –

Richard Schneider, president, Antennas Direct

PS – I truly hope you enjoyed the cake. Vanilla whipped frosting? It doesn’t get any sweeter.

Stay the course, Time Warner executives. Please do not deviate from your dastardly ways. You help to show more television viewers that there is a better way.


Posted in Cable be evil, Industry Update | Comments

CSI: The Death of Cable

Since crime scene dramas are the most-watched television programming for over-the-air viewers, we decided to use that medium to help you understand the dire straits in which cable providers have found. Scene opens on a wealthy tycoon’s office.

We had seen carnage before that day. But never any quite as mysterious. Cable Paymoor’s bloated body slumped forward in his throne-link office chair. The millionaire tycoon’s comb-over blew gently in the breeze of the open floor-to-ceiling windows. Piles of cash stacked around him escaped through the windows bill-by-bill.

My partner and I had been called to his residence after reports that he had not been heard from for days. We knew this was not out of character for Paymoor. He had a habit of going off the grid for days at a time and missing appointments. But this time, something much more deadly had happened.

“It appears there are no signs of forced entry,” said my partner.

“Well, that’s no surprise,” I said. “No one could penetrate this palace if they tried. No. I think what caused the demise of Cable is something more mysterious.”

We moved closer to Paymoor’s body and noted the open wound on his forehead. On the screen in front of him were the latest statistics on the number of Cable subscribers. It looked like he lost over 1.7 million subscribers.

MultiChannel Cable

In front of him lay a copy of the New York Times with the headline, “Cord Cutting Movement is Costing Cable Millions.” A pattern of blood splatter on the desk spelled out all we needed to know. Paymoor had died of self-inflicted wounds. He had smashed his head on the desk in frustration over losing his market share.

“My god,” I said. “Cable died of a broken heart. It appears this over-the-air option has driven Paymoor to the brink. He obviously couldn’t take it.”

On the desk next to the headlines I notice a cake. It read “MANY THANKS. STAY THE COURSE. XOXO Antennas Direct”

I turn to my partner: “Heh. I guess being a cable CEO is not such a sweet job anymore.”

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