LATEST ENTRIES


Jul
20

Posted in Ask the Expert, Cut the Cord, Industry Update | Comments

Why the Antenna Is More Relevant Than Ever

Antennas Direct Clearstream 4 Digital TV Antenna

So you’re sick and tired of paying the cable companies a ridiculous amount of money for hundreds of channels, of which there are maybe twenty that you actually watch. You’ve heard about cutting the cord and how millions of people all over the country are serving ties with the cable companies and embracing their newfound freedom with various alternatives. But you just don’t get it. You have a Netflix account, but you can fathom kicking your cable subscription to the curb and relying solely on the Internet for entertainment. How will you get the local news? What about the big game on the weekend? The answer lies in an HD TV antenna.

Now before you roll your eyes in disgust at the mention of an archaic technology, give me the benefit of the doubt. First off, modern TV antennas are no longer giant eyesores that sit on top of your roof like some sort of metal creepy crawler. Second, today’s HD TV antennas are powerful, and are able to pull in a variety of channels all in uncompressed high definition quality. Best of all, you only need to shell out your hard earned cash once when you purchase your antenna and that’s it, no monthly bills, no hidden fees. Sound like something you’d be interested in? Read on to find out more.

Why Use a TV Antenna?

  • Streaming video over the Internet is becoming more and more commonplace. Services like Netflix, Hulu and Amazon are offering some of the best content available, but unfortunately these services are lacking in a major area…live local TV. While streaming services like Playstation Vue and SlingTV do offer some local live television options, the ability to stream these broadcasts is only available in limited areas.
  • Your ability to stream video online is dependent on your Internet speed. For an in-depth look at what kind of speeds are necessary for streaming video, head here. Generally speaking, most Internet streaming services require a speed of 5 Megabits per second to watch high definition video smoothly. For some people, this simply isn’t a reality, meaning that they have to put up with sub-par video quality, or a complete inability to stream altogether.
  • Digital television broadcasts that can be received by an HD TV antenna is in an uncompressed high definition format, meaning that the image quality is crisper and sharper to that of cable. While cable companies do indeed broadcast in high definition, the signal is often compressed, which results in a loss of quality.
  • HD TV Antennas, are able to pick up broadcasts from your local network affiliates, meaning that you’ll be able to enjoy high definition programming from networks like ABC, CBS, NBC, FOX, the CW and many more.
  • Cable and satellite television providers often only carry a fraction of the channels that are available in your local area. With an HD antenna you will be able to pick up these “hidden” channels, as most broadcast stations offer additional regional programming that cable and satellite exclude.
  • Antennas can weather the storm. Cable and satellite providers can be finicky, if storm clouds roll in and tumultuous weather compromises your cable or satellite reception, you’re totally cut off. So even if you can get news stations like CNN, you might not have them during inclement weather. With an antenna, you stand a better chance of staying informed.
  • A HD TV antenna is a one-time purchase. There are no monthly fees and absolutely no hidden costs. Over-the-air broadcast television is absolutely free and always will be.

Now that you’ve seen the light and have decided to get yourself an antenna to reap the benefits of free high definition broadcasts, you’ll need to determine which antenna is right for you. Now that you’ve got an antenna, you’ll need to know how to get the best possible reception to ensure that you’re pulling in the maximum amount of available channels in your area, all in glorious high definition.

cutcable

Chris Brantner is the founder of CutCableToday.com, a resource for people who want to cut the cord and still get the TV they crave. Follow him on Twitter @CutCableToday and find him on Facebook here

Jul
18

Posted in Antenna Update, Ask the Expert, Cut the Cord | Comments

The Antennas Direct ClearStream 4 Is Named the Best TV Antenna

C4 on roof

We know that our antennas are superior and truly top of the line, we are our own biggest fans, but it’s always a great feeling when we see our name on the top of lists and pulling in amazing reviews. wiki.ezvid.com recently posted a video of the Top 10 Best TV Antennas of 2016, and of course, our ClearStream 4 (C4) came in at number 1!

C4

Here is what they had to say about the ClearStream 4:

“The premium Antennas Direct C4 offers incredible power and is highly efficient for its size, thanks to the patented tapered loop design. It is ideal for people living in rural areas with heavy foliage. It resists interference and offers ultra long range performance and includes all-weather mounting hardware.”

Not only that, but all of our antennas come with a lifetime warranty. Did a tornado rip your C4 off the roof? We’ll replace it. Did a raccoon decide to karate chop your ClearStream 2V? We’ll get you a new one. Whatever the case, we’ve got your back. That’s part of the reason that year after year we top lists as the top antenna manufacturer with the best customer service.

To see the full list and check out their thoughts on other TV antennas, be sure to watch the video below. Thanks to the genius folks over at ezvid for naming our C4 the best TV antenna, we appreciate you sharing your list and reviews with fellow cord cutters. People like you help to spread the news of just how awesome we really are! 🙂

Jul
15

Posted in Cable be evil, Cut the Cord | Comments

Millennials and Broadcast TV: It’s a Growing Thing

cord cutting

Millennials are cutting the cord in growing numbers, turning to broadcast TV and streaming services. It’s more than a trend; it’s becoming a part of their lifestyle. And we support this 100%.

GfK Ownership and Trend Report were released this week, and to say that we are excited with the results of the report would be an understatement. They found a sizeable increase in over-the-air TV households, providing yet more evidence that the general public is wising up, cutting the cord and saving boatloads of cash. Almost four in ten homes with an 18-34 year old resident rely on broadcast-only or internet-only alternatives. You know why? They are too smart to throw away their money. They see the value in cutting the cord, have taken the plunge, and have never looked back.

The study finds that 17% of US TV households now rely on broadcast-only, or OTA, reception, which is up from 15% in 2015. With the increase in our antenna sales, we can verify this data.

GfK infographic PNG

The NAB responded to the GfK report showing increase in broadcast-only homes with a great quote from NAB Executive Vice President of Communications, Dennis Wharton.

“The GfK survey demonstrates once again the enduring value of local and network broadcast television. It’s particularly noteworthy that millennials are now more reliant on broadcast TV than any age group. Clearly, the internet had had a major impact on how Americans receive program content, but GfK confirms that broadcast television remains remarkably resilient and growing in popularity.”

Dennis Wharton is a rock star cord cutting advocate and overall great guy, we are lucky to know him at Antennas Direct and have had his support over the years. Thanks to people like Dennis, the NAB and TVFreedom.org, the number of households cutting the cord continues to grow, which is music to our ears.

 

Jul
14

Posted in Cable be evil, Cut the Cord | Comments

Cable Companies Looking for Scapegoats, Once Again

scapegoat

It seems like on a daily basis, you can find a news story of someone suing a cable or satellite company for one thing or another. Being wronged, lied to, over-charged, physically harmed… the list goes on and on. We stumbled upon this article the other day, “Comcast sued by cyclist clotheslined by cable cord”.

At first glance, you might chuckle as you read that headline. But think about how dangerous this could have been, and was! This cyclist is lucky to be alive after fracturing his spine and three ribs. Of course, Comcast is fighting this lawsuit and is refusing to pay the cyclist’s medical bills. The reality of the situation comes down to the fact that Comcast, and other cable companies, hire subcontractors to do many of their installs. They do this for several reasons. First of all, to cut costs. Secondly, to place blame on someone else when a situation like this occurs. Which is exactly what Comcast is doing here.

We recently heard from an employee who had a disconcerting experience with a Charter contract worker. Note, she is a cord cutter who does not have cable.

“A young man rang my door bell a couple days ago, and when I answered he immediately asked to get into my back yard. When I asked why, he said he needed to set up the cable service for my new neighbors. He was wearing jeans and black t-shirt with no logo, had no safety vest or hard hat, no identification or even a vehicle, so I was a little concerned, to say the least. I asked who he worked for and he said Charter with an attitude, like how dare I ask him or not know. That’s when he realized he didn’t have his badge on and apologized. I finally let him in the backyard, but kept a very close eye on him, which I have to say, was pretty amusing watching this guy attempt to squeeze through the fence with a ladder. After about 30 minutes he left without saying anything. An hour later there was another knock at my door, this time by a Charter employee with a hard hat, vest, and Charter truck parked in my driveway. He asked if he could go in my backyard to check on the cable, and I said that someone had already done that. His response? ‘Oh, yes, we use contractors, so it’s my job to come by and make sure they did everything correctly.’ He then proceeded to the backyard with another Charter employee to check on the install. Basically, 3 people were paid for 1 install. How does this make sense?”

This isn’t the first time we have heard stories like this. Essentially, Charter is looking for a middle man, a scapegoat, if you will. If anything goes wrong, they don’t have to take the blame, they can pawn it off to the contractor. It’s like a parent committing a crime and blaming their child. “My son said he wanted more money and told me to rob a bank. So I did.” Should the child be charged for the crime? Absolutely not! “My cable isn’t working.” Oh, sorry ma’am, not our problem. A contractor did the install.” Yeah, that doesn’t fly; they are going to have some angry customers.

Comcast and other cable companies, it’s time to start owning up to your mistakes rather than placing the blame. We are on to you, as are your customers.

 

photo credit: Yard Buddies via photopin (license)

Jul
12

Posted in Ask the Expert, Cable be evil, Cut the Cord | Comments

You All Go Home a Winner With Our Olympics Giveaway!

FacebookHeader_olympicEclipse_20160615

In case you’ve been living in a hole, the 2016 Summer Olympics kick off next month in Rio, and it’s a BIG deal for broadcast television, and for cord cutters!

At the first Olympic games in 1896, there were nine sporting competitions. Since that time, countless sports have been added and removed from the list. This year, there will be 28 sport challenges, and unlike the Olympic games in 1896, over 260 hours of the Rio Olympics will be broadcast on NBC. This includes the Opening and Closing Ceremonies, swimming, track and field, and gymnastics, just to name a few. There is no better time to be a cord cutter. With Rio one hour ahead of the U.S. Eastern Time zone, NBC has the opportunity to do more live coverage; therefore, we are REAPING in the benefits!

We are going to sweeten this glorious deal even more. That’s right… time for another Antennas Direct giveaway! Just in time for the Olympics, enter for your chance to win a 50″ LED Smart Roku TV and ClearStream Eclipse antenna! The perfect Olympics Cord Cutting package. And not to sound like a corny television commercial, but there’s more! Use Coupon Code RIO10 at checkout for $10 off your purchase!

Be sure to enter our sweepstakes HERE, but hurry, the sweepstakes end on 7/31/16. Share with your family and friends!

Watch all the events LIVE on NBC in HD, starting on August 5th with the Opening Ceremony on NBC and ending on August 21st with the Closing Ceremonies.  What events are you most looking forward to?

Jul
8

Posted in Ask the Expert, Cable be evil, Cut the Cord | Comments

Walmart is here to help you cut the cord!

Cut the cord es edit

There is a new advocate for ditching your cable and cutting the cord: Walmart. The Walmart website now features a section that walks you through the steps of cord cutting. The site lists four steps to cord cutting; starting with cancelling your cable and switching to streaming and ending with making a one-time purchase of an TV antenna. Walmart has even included a savings calculator to show you just how much money you could be saving every month by cutting the cord.

Walmart’s page talks about how cable companies rope you in so easily by promising you access to all these channels when you only actually watch a dozen or so of them. The average savings from cutting the cord is around $80 every month and you still have total access to your favorite network channels.

Most importantly, you need a good TV antenna! An antenna is the only way to have access to local TV, and we’re not talking about those old rabbit ears you might be picturing. Nowadays antennas are sleek, modern..  A one-time purchase of a quality TV antenna gives you free access to local channels and all of your favorite shows.

Cutting the cord is becoming increasingly more popular and Walmart is here to help you along the way! Check out Walmart’s page on how to save money by cutting cable here. And thanks to Walmart for helping to save customers money, and sanity, from the cable company.

Jul
7

Posted in Antenna Update, Cable be evil, Cut the Cord | Comments

mkvXstream Asks: When You Can Get Free Over-The-Air TV, Why Pay for Cable?

Antennas-Direct-Eclipse-Amplified-HD-TV-Antenna

Our friends over at mkvXstream are all about saving you money and helping you to cut the cord and stream the shows you love. We are big fans of anyone who makes it their mission to help other cord cutters and spread the news of freedom. They are pretty much the coolest people we can think of. They are up there with Chuck Norris, Morgan Freeman, Han Solo and Sean Connery.

Ben Linus at mkvXstream recently tested out our brand new ClearStream Eclipse antenna. We are thrilled with his results! Here are a few highlights from his review:

  • The Eclipse is paper thin, can be stuck to any smooth surface, removed, moved and removed again
  • The placement was important for success, with a little bit of experimenting, Ben was able to find the sweet spot
  • Surprising picture quality for such a small antenna

“The tiny ClearStream Eclipse antenna picked up 14 channels which were identical to the ones our large attic antenna received. The antenna in the attic is over 10′ long and all this time was really under the impression you needed an antenna this large to be able to pull in anything where we lived.”

Ben was completely astonished that the Eclipse was able to provide the same exact picture perfect reception as his large antenna from “an antenna that was hardly any larger than a phone book in diameter and just a little thicker than a sheet of paper.”

That’s right, ladies and gentlemen; we have created the most powerful antenna in a tiny, sleek and rather attractive, packaging.

We’ll leave you with some parting words from Ben. “The Antennas Direct ClearStream Eclipse is a keeper… Isn’t cord cutting fun?”

Yes, saving money and saying FU to the cable company is definitely up there on the fun list. You can check out Ben’s full review HERE.

Jul
1

Posted in Antenna Update, Ask the Expert, Cable be evil, Cut the Cord | Comments

Celebrate Independence Day with Freedom from Your Cable Bill

Empty room with beautiful view

The big day is finally here… The NEW ClearStream Eclipse is available for purchase!
*pause for tiny celebration from everyone reading this*

We have taken our award winning antenna and made it even better. That’s right; we have made improvements on the best antenna in the market to make it, a super antenna? Yes. A SUPER ANTENNA.

We reached out to customers, ambassadors and media, and asked them to review the Eclipse and let us know their thoughts on any improvements they would want to see. Unlike most companies, we took these reviews, good and bad, to heart, and made improvements to the Eclipse. We have reengineered the Eclipse with new technology to respond to a greater range of frequencies, so you get more programming. It also features a black and white side that can also be painted, offering you even more options when it comes to matching your decor. Think about it, you could even paint the Eclipse for every holiday. Dual-purpose: an antenna to receive over-the-air, broadcast TV, and decorative home decor for the holidays! Brilliant! If you paint your Eclipse, be sure to send us pics, we want to see your artistic abilities.

Eclipse_BlackPeelAmp_hi-res (2)

The new Eclipse is available for purchase just in time for the 4th of July weekend! Don’t want to risk storms or venture out into the heat to watch the fireworks? No problem! The Macy’s 40th Anniversary 4th of July Fireworks will be aired on NBC at 8pm EST. Salute the American spirit with performances by Kenny Chesney, Meghan Trainor, 5 Seconds of Summer and Pitbull. And even better, you can watch all of this FOR FREE, over-the-air with your Eclipse antenna! Nothing screams FREEDOM like FREE TV!

Pick up your ClearStream Eclipse antenna today at antennasdirect.com/eclipse. The Eclipse will also be available in Best Buy stores on July 17th, just in time for the summer Olympics. Have a happy and safe holiday weekend!

Jun
30

Posted in Cable be evil, Cut the Cord, Industry Update | Comments

WRAL Once Again Makes History, The First to Broadcast Under Next-Generation Standards

jim rothschild

We’ve said it once, and we will say it again. If every station was like WRAL in Raleigh-Durham, the world would be a better place. They were the first station to broadcast a high definition TV signal in 1996, and then once again made history in 2000 when it produced an entire newscast in HDTV. They pride themselves in being the first, and the best, in many ways, and they have accomplished that AGAIN by becoming the first commercially-licensed television station to broadcast its news under next-generation standards. This is big news!

We have a lot of history with WRAL. The station manager, Jim Rothschild, is originally from our hometown of St. Louis and worked for KMOV, our local CBS station for a number of years before moving to WRAL. We have partnered with WRAL in the past for antenna giveaways, and they have always been supportive of Antennas Direct and over-the-air television.

Here’s a quote from WRAL on what Next Generation TV means for their station: “WRAL-TV plans to use Next Generation TV to provide a deep offering of On-Demand content, access to multiple sources of video to enhance linear viewing, and a number of other 24/7 streams of TV and radio programming, representing the marriage of broadcasting and broadband.”

WRAL, keep up the great work and congratulations on being a trend setter and blazing a path to new technology. We’re excited to see what they accomplish next!

Jun
27

Posted in AD Bus Tour, Antenna Update, Ask the Expert, Cut the Cord | Comments

The Great Race 2016 Recap, Part 4

Cedar Rapids

After a few wrong turns and some gorgeous scenery, Richard and Noel made it to Cedar Rapids, Iowa, the second to last stop on the Great Race! Check out how our NEW ClearStream Eclipse indoor TV antenna tested out on the side of the road in Cedar Rapids.

Richard says it best, “we are testing antennas across the country so you don’t have to.” And along the way, we are proving that regardless of your location, with Antennas Direct, it IS possible to cut the cord!

Final Stop: Moline, Illinois. Stay tuned!

To see all of Richard’s crazy antics (and getting lost) during the Great Race, check out antennasdirect.com/66ADBusTour, InstagramTwitter and Facebook and live streaming on UStream.

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