Category: Ask the Expert

Q&A with the antenna experts now

Jul
12

Posted in Ask the Expert, Cable be evil, Cut the Cord | Comments

You All Go Home a Winner With Our Olympics Giveaway!

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In case you’ve been living in a hole, the 2016 Summer Olympics kick off next month in Rio, and it’s a BIG deal for broadcast television, and for cord cutters!

At the first Olympic games in 1896, there were nine sporting competitions. Since that time, countless sports have been added and removed from the list. This year, there will be 28 sport challenges, and unlike the Olympic games in 1896, over 260 hours of the Rio Olympics will be broadcast on NBC. This includes the Opening and Closing Ceremonies, swimming, track and field, and gymnastics, just to name a few. There is no better time to be a cord cutter. With Rio one hour ahead of the U.S. Eastern Time zone, NBC has the opportunity to do more live coverage; therefore, we are REAPING in the benefits!

We are going to sweeten this glorious deal even more. That’s right… time for another Antennas Direct giveaway! Just in time for the Olympics, enter for your chance to win a 50″ LED Smart Roku TV and ClearStream Eclipse antenna! The perfect Olympics Cord Cutting package. And not to sound like a corny television commercial, but there’s more! Use Coupon Code RIO10 at checkout for $10 off your purchase!

Be sure to enter our sweepstakes HERE, but hurry, the sweepstakes end on 8/5/16. Share with your family and friends!

Watch all the events LIVE on NBC in HD, starting on August 5th with the Opening Ceremony on NBC and ending on August 21st with the Closing Ceremonies.  What events are you most looking forward to?

Jul
8

Posted in Ask the Expert, Cable be evil, Cut the Cord | Comments

Walmart is here to help you cut the cord!

Cut the cord es edit

There is a new advocate for ditching your cable and cutting the cord: Walmart. The Walmart website now features a section that walks you through the steps of cord cutting. The site lists four steps to cord cutting; starting with cancelling your cable and switching to streaming and ending with making a one-time purchase of an TV antenna. Walmart has even included a savings calculator to show you just how much money you could be saving every month by cutting the cord.

Walmart’s page talks about how cable companies rope you in so easily by promising you access to all these channels when you only actually watch a dozen or so of them. The average savings from cutting the cord is around $80 every month and you still have total access to your favorite network channels.

Most importantly, you need a good TV antenna! An antenna is the only way to have access to local TV, and we’re not talking about those old rabbit ears you might be picturing. Nowadays antennas are sleek, modern..  A one-time purchase of a quality TV antenna gives you free access to local channels and all of your favorite shows.

Cutting the cord is becoming increasingly more popular and Walmart is here to help you along the way! Check out Walmart’s page on how to save money by cutting cable here. And thanks to Walmart for helping to save customers money, and sanity, from the cable company.

Jul
1

Posted in Antenna Update, Ask the Expert, Cable be evil, Cut the Cord | Comments

Celebrate Independence Day with Freedom from Your Cable Bill

Empty room with beautiful view

The big day is finally here… The NEW ClearStream Eclipse is available for purchase!
*pause for tiny celebration from everyone reading this*

We have taken our award winning antenna and made it even better. That’s right; we have made improvements on the best antenna in the market to make it, a super antenna? Yes. A SUPER ANTENNA.

We reached out to customers, ambassadors and media, and asked them to review the Eclipse and let us know their thoughts on any improvements they would want to see. Unlike most companies, we took these reviews, good and bad, to heart, and made improvements to the Eclipse. We have reengineered the Eclipse with new technology to respond to a greater range of frequencies, so you get more programming. It also features a black and white side that can also be painted, offering you even more options when it comes to matching your decor. Think about it, you could even paint the Eclipse for every holiday. Dual-purpose: an antenna to receive over-the-air, broadcast TV, and decorative home decor for the holidays! Brilliant! If you paint your Eclipse, be sure to send us pics, we want to see your artistic abilities.

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The new Eclipse is available for purchase just in time for the 4th of July weekend! Don’t want to risk storms or venture out into the heat to watch the fireworks? No problem! The Macy’s 40th Anniversary 4th of July Fireworks will be aired on NBC at 8pm EST. Salute the American spirit with performances by Kenny Chesney, Meghan Trainor, 5 Seconds of Summer and Pitbull. And even better, you can watch all of this FOR FREE, over-the-air with your Eclipse antenna! Nothing screams FREEDOM like FREE TV!

Pick up your ClearStream Eclipse antenna today at antennasdirect.com/eclipse. The Eclipse will also be available in Best Buy stores on July 17th, just in time for the summer Olympics. Have a happy and safe holiday weekend!

Jun
27

Posted in AD Bus Tour, Antenna Update, Ask the Expert, Cut the Cord | Comments

The Great Race 2016 Recap, Part 4

Cedar Rapids

After a few wrong turns and some gorgeous scenery, Richard and Noel made it to Cedar Rapids, Iowa, the second to last stop on the Great Race! Check out how our NEW ClearStream Eclipse indoor TV antenna tested out on the side of the road in Cedar Rapids.

Richard says it best, “we are testing antennas across the country so you don’t have to.” And along the way, we are proving that regardless of your location, with Antennas Direct, it IS possible to cut the cord!

Final Stop: Moline, Illinois. Stay tuned!

To see all of Richard’s crazy antics (and getting lost) during the Great Race, check out antennasdirect.com/66ADBusTour, InstagramTwitter and Facebook and live streaming on UStream.

Jun
24

Posted in AD Bus Tour, Antenna Update, Ask the Expert, Cable be evil, Cut the Cord | Comments

The Great Race 2016 Recap, Part 3

Noel and Richard

After several long days of driving along the Lincoln Highway, Richard and Noel made it to their destinations and were able to enjoy some food, drinks and rest. But not before testing out the ClearStream Eclipse in each location!

In these two videos, they test out the reception in Elko, NV and Cheyenne, WY. Both locations aren’t exactly right on top of the towers, just more proof that you CAN cut the cord all across the United States. You can even watch TV by slapping the Eclipse to a cowboy boot in Cheyenne, WY! (We can’t make this stuff up, Richard ACTUALLY tested it out, as seen in the second video.)

Follow the Great Race and Richard’s crazy antics (and getting lost) at antennasdirect.com/66ADBusTour, InstagramTwitter and Facebook and live streaming on UStream.

 

Jun
23

Posted in Antenna Update, Ask the Expert, Cut the Cord | Comments

Relief is Here for Antenna Users in the Bay Area

nbc bay area white

We’re excited to share that there is potential relief for some antenna users in the Bay area! And really, there is no better time.

KNTV, the NBC affiliate in  SF, has added their primary programming as a sub-channel on their UHF 49 Telemundo station (KSTS) from Mt Allison giving Bay area antenna users a second shot at their programming which, coincidentally, includes the Olympics that are scheduled to begin soon.

KNTV has often been a PITA for antenna users as one of the two VHF (channel 12) stations in the market.  One of their more pronounced problems was that they were located on Mt San Bruno which was several miles south of Sutro Tower and their signal was blocked by Mt Sutro for much of the immediate San Francisco proper making signal reception tough, especially for indoor users.

Early on after the digital transition, KGO recognized the problem with VHF and installed a 15 kW UHF 35 translator on Mt Allison that has done a decent job of covering the southern Bay area on over into the Redwood City/Palo Alto area, even back up towards the city of SF.  Now that NBC, owner of both KNTV and the Telemundo affiliate KSTS, has added the flagship NBC programming to KSTS, antenna users may be able to get adequate reception from all UHF transmissions without having to gamble on VHF.  UHF antenna owners in the city of San Francisco who couldn’t get a reliable VHF signal not have a second chance although will likely need to readjust the aim of their antenna, at a minimum.

Details:

TVs tuned into KSTS will now get virtual channel 11.3 (KNTV) in 720p in addition to the two Telemundo feeds on virtual channels 48.1 & 48.2.

TVs tuned to KNTV’s channel 12 signal will also receive Telemundo’s primary channel as virtual channel 48.3 in addition to 11.1 & 11.2 (NBC & Cozi TV).

TVs that pick up BOTH signals successfully will get all 6 virtual channels with NBS and TEL each being duplicated.

Calculated coverage map of KSTS:

AD Map

Jun
22

Posted in AD Bus Tour, Ask the Expert, Cable be evil, Cut the Cord | Comments

The Great Race 2016 Recap, Part 2

Richard Reno

Our fearless leader has made his way from San Francisco to Reno, Nevada. Not only is he not in last place, but the car is doing great, and the antennas are doing even better!

See how the ClearStream Eclipse tested in Sacramento and Reno in our latest recap. Even standing in the parking lot of a casino, we had EXCELLENT reception! Up next… Elko, NV and Evanston, WY. Be sure to stay tuned to see how the Eclipse does in each location, and for an update on the Schneider’s progress on the Great Race.

Follow the Great Race and Richard’s crazy antics at antennasdirect.com/66ADBusTour, InstagramTwitter and Facebook and live streaming on UStream.

Jun
21

Posted in AD Bus Tour, Ask the Expert, Cut the Cord | Comments

Antennas Direct Takes on The Great Race 2016, Part 1

Richard and NOel

This past weekend, Richard Schneider began his journey down the Lincoln Highway in his 1969 Mercedes 280SL as a part of the Great Race. Now you might be thinking to yourself, why is this man driving across the United States? The answer is simple. Because he wants to. And, this is a great opportunity to showcase the strengths of our antennas in different markets across the United States.

In this first recap of the Great Race, Richard gives you some background on the history of the race and his plans for testing our antennas along the way. Then see how the ClearStream Eclipse does 25 miles outside of San Francisco. (SPOILER ALERT: It does amazing, of course.)

The Great Race started on Saturday, June 18th in California and Richard will arrive in Moline, Illinois on Sunday, June 26th. Follow the Great Race and Richard’s crazy antics at antennasdirect.com/66ADBusTour,  InstagramTwitter and Facebook and live streaming on UStream. Will the Schneider’s be traveling through your neck of the woods? Let us know!


Jun
15

Posted in AD Bus Tour, Ask the Expert, Cut the Cord | Comments

Antennas Direct Founder Once Again Tests Technology Down The Lincoln Highway

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Richard Schneider, our fearless leader, once again embarks on an exciting journey this weekend…a journey along most of the historic Lincoln Highway. Richard, and his much too patient wife Noel, will be traveling from San Rafael, CA to Moline, IL in his 1969 Mercedes 280SL.

great race

They will be stopping in cities along the way to test out the reception of some of our over-the-air technology and report the findings. Not only will we be posting videos, but Richard will occasionally live streaming the race and their many adventures, so who knows what kind of gems you might witness.

“I look forward to the Great Race each year. The opportunity to be around the best cars and test out the best antennas,” says Schneider. “We want to show Americans that regardless of where you live, it is possible for you to cut the cord. And we want to help.”

The Great Race starts Saturday, June 18th in California and Richard will arrive in Moline, Illinois on Sunday, June 26th. Follow the Great Race and Richard’s crazy antics at antennasdirect.com/66ADBusTour,  InstagramTwitter and Facebook and live streaming on UStream.

Jun
9

Posted in Ask the Expert, Cut the Cord, Industry Update | Comments

ATSC 3.0, in Layman’s Terms

ATSC 3.0 better

A few weeks ago we shared the ATSC 3.0 video and a brief description about WHAT it is, but really, it’s a bunch of detailed, techie, nerd talk. What does it really mean for you, in layman’s terms?

Here are the main points on the ATSC 3.0 transition:

  • 4K Ultra HD Video!
  • High dynamic range high definition
  • 1 +4 surround sound and immersive audio
  • Way more multicasting! There will be over 100 sub-channels per main channel (the system has much more efficient compression), which means potentially hundreds of over the air channels per market
  • More reliable and robust transmissions won’t be prone to interference (this means no more break ups!)
  • Indoor reception will be MUCH easier with an antenna
  • Interactive, the view can control the viewing experience and will allow two way communications with the broadcaster, choose viewing angle on sports, etc.
  • Targeted advertising, this will be great for businesses to sell their products to particular demographics.
  • Metadata- more detailed show info, actor bios, all the fun background info you might be interested in knowing, but don’t want to spend time looking up!
  • Immersive and VR experience

Ultimately, there is a lot of buzz with the transition, but it will be a lengthy process. There are currently no broadcasters transmitting in 3.0 and they won’t be until probably 2018 at the earliest. It will all depend on when station decides to make the switch and even then, the consumer will need a device with a 3.0 tuner chip set.

For the most part, broadcasters will continue to transmitting signal in both 1.0 and 3.0. Once 3.0 TV’s hit the market, there will be a lot of people who will be able to access these features IF the broadcast station is transmitting in 3.0. It will be an interesting transition because there is not a harsh turn off deadline for 1.0, it’s not like there will be one day where all of a sudden there will no longer be 1.0 and everyone will be broadcasting in 3.0. That won’t be happening! Basically, it’s consumer adoption for 3.0 and how people decide they want their content delivered to them. It will be interesting to see how it all plays out, and we will be sure to keep you updated!

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