Nielsen Report — Cord Cutting Is Real

Cord cutting is real and happening in significant numbers now, concludes a new research report by Nielsen (which is significant itself, given Nielsen’s long-time central role in television audience measurement). The report measured year-over-year changes from Q3 2011 – Q3 2012. Here are some of the report’s key findings: – U.S. individuals spend 33 hours […]

Verizon Expands ESPN Streaming Deal

FiOS TV Users Now Get ESPN, ESPN2, ESPNU Online Verizon this week announced that they’ve expanded their licensing deal with Disney Corporation, and as a result will now offer more ESPN content streamed via broadband. In addition to the ESPN3 service (which requires that your ISP strikes special deals with ESPN to view) Verizon FiOS […]

Cable Got Your Tongue?

Do you remember Miss Teen South Carolina trying to answer that question about maps in 2007? Yes, it was painful, but it seems that Comcast CEO Brian Roberts might have watched that interview one too many times. Last week, Roberts was interviewed at the National Cable & Telecommunications convention in Los Angeles and from the […]

NPR Features Antennas Direct About Basic TV Coverage

Antennas Direct president, Richard Schneider shares antenna trends with NPR coverage about basic TV. After Digital Switch, Basic TV Offers Cable Alternative By Catherine Welch Just before summer 2009’s switch from analog to digital cable, TV viewers were inundated with commercials from cable companies. They urged viewers to subscribe to cable in order to get […]