The owner of Freedom Custom Communications in Portland started the “Antenna Man” commercials after more and more of his customers started asking about antenna installation. Trevino says antenna installation is about 20 percent of his business. He’s happy with that but hopes it will grow. He says Portland broadcasts more than 20 H-D channels over the air, which means you don’t need cable or satellite to watch them. He thinks more and more people are switching to over-the-air tv because of the simplicity and the high cost of cable. He says with streaming, Internet tv and Portland’s over-the-air offerings, there are more options out there for less money.