Almost every week, we hear from a well-meaning person who tells us that TV antennas are dying – that we should try something else. If you happen to one of these people, we appreciate your concern.
But, seriously, here are three of the reasons we don’t listen to you:
- Our sales are booming.
- We make great antennas that deliver the best programming for free in high definition.
- National business media is taking note of the growth of over-the-air antennas.
Yesterday, Marketplace with Kai Ryssdal, the most widely heard program on business and the economy in the country, posted a story about the cord cutting trend and the growth of antenna sales across the country. As part of the story, our founder and president, Richard Schneider shared his hard-earned wisdom, some of our recent sales numbers and the work that remains to be done.
“Right now we are only selling to the minority that knows that over-the-air even exists,” he said. “People we talk to aren’t even aware that you can get digital TV for free.”
Many thanks to the reporter, Miles Bryan, for your in-depth look at the growth of over-the-air TV antennas.
Oh, and for those doubters out there, we still appreciate your notes. We would print them out and decorate Richard Schneider’s office, but that would be a waste of paper.