World's #1 Retailer Embraces Cord-Cutting Movement

FOR IMMEDIATE RELEASE

World's #1 Retailer Embraces Cord-Cutting Movement
Antennas Direct HDTV antennas now available in Walmart stores nationwide

May 23, 2012; ST. LOUIS - Walmart, the #1 Retailer in the United States, is expanding their line of cord-cutting solutions for customers. This comes on the heels of several compelling studies and projections, further confirming the growing trend. Antennas Direct, the leader in antenna technology, is pleased to announce two of their most popular models are now available in Walmarts across the country.

"Nine years ago, people thought we were crazy," Richard Schneider, president of Antennas Direct. "It was clear that the billions invested in the digital transition would result in a dramatic shift in Americans' viewing habits. Cable companies continue to deny the cord-cutting trend, even as the world's largest retailer is rapidly expanding alternatives to cable. It is gratifying that Walmart has validated our predictions."

As the largest retailer in the world, a decision to offer additional retail products does not come without great scrutiny and industry research. As of today, 3700 Walmart stores across the United States are offering Antennas Direct's ClearStream Micron and ClearStream1 HDTV antennas. This commitment by the retail giant will liberate millions of Americans from an unhappy relationship with their cable provider, putting billions of dollars back in their pockets in the process.

Antennas Direct has been a driving force for the cord-cutting trend since the company's founding in 2003. With millions of antennas sold, the company provides compact, powerful & reliable antennas for over-the-air television. Antennas Direct is a multi-year Inc. 500 honoree & company sales are expected to double in 2012.

Product Specifics:

ClearStream Micron - Walmart Retail $79.88
ClearStream1 - Walmart Retail $59.88

 

About Antennas Direct
Antennas Direct is the leader in antenna technology, reinventing the antenna for the digital era. With a heritage in over-the-air antennas specifically tuned for core DTV frequencies, Antennas Direct has invested major resources into the discovery and implementation of new antenna designs for digital reception. Founded in 2003, the firm is a multiple year Inc. 500 Fastest-Growing Company and member of the Future of TV Coalition. Visit www.antennasdirect.com for more information.

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Contact:
Scott Kolbe
p. 636-379-3895 ext 13
scott@kolbeco.net