Category Archives: Antennas Direct


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Save West Virginia!


heraldComcast has done it again!  We felt extremely compelled to write about the city of Huntington, West Virginia after reading an article in the Huntington Herald-Dispatch. Comcast, the most hated company in America, has now turned to terrorizing the town of Huntington. In this article Sabrina Thomas, a librarian at Marshall University, had such a horrible experience with Comcast she cut the cable cord. She turned on her TV one day and noticed she was missing channels without any form of notification from Comcast. Do you know how many times she was transferred before she was able to speak to someone? Six times! And it’s five times too many if you ask us. Do you know what they told her when she was finally able to speak to someone? She wasn’t paying enough and had to upgrade. This is an outrage, if you’ve been paying for these channels, how can they just take them away? Comcast only thinks about how to gain another dollar, and not how their actions will affect their customers.

After receiving hundreds of angry phone calls from the community, Scott Caserta, a councilman in Huntington, called Comcast’s corporate office and was told in order for customers to keep the channels they already had, they had no choice but to upgrade to a higher package. Well that makes sense; pay more for what you already have. Whenever you use your microwave do you have to pay an additional fee to hit start? At Antennas Direct there are no hidden fees or additional charges for any of our products.

Comcast is the only cable provider in Huntington, leaving many residents feeling stuck in an unfair situation. We want to reach out to West Virginia and let them know, there is life without cable! You can watch high definition broadcast television without cable, and with an antenna there are no additional charges or hidden fees.  You no longer have to suffer at the hands of The Worst Company in America, it’s time to set yourself free!

Check back with us for our interview with Sabrina Thomas and what life has been like since cutting the cable cord.


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Yahoo Features Antennas Direct in “5 Ways to Kick the Cable Habit”


Yahoo released an article today with the top five ways to kick the Cable TV habit and save some serious cash. Antennas Direct was featured as an option for indoor and outdoor antennas with our ClearStream Micron-R and ClearStream HD antenna. Check out the article to read more tips on cutting the cable cord, and thanks to Yahoo for featuring us!


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Stay the Course: Time Warner Takes the Cake

When you say, “Thank you,” it’s important to really mean it.

So we mean it, when we thank the executives at Time Warner Cable. They, once again, are raising prices to rebroadcast free, over-the-air content. Thanks to their backward practices, we just keep getting more and more customers. It’s truly so generous of them.Rather than use lofty language as praise for cable’s growing irrelevance, we decided to show a tangible sign of our appreciation. We delivered a cake right to their front door in New York.

Cake shot

Our own president took it upon himself to pen some grateful, heartfelt prose.

From the Desk of Richard Schneider, President of Antennas Direct.

Dear Time Warner Cable,

I would like to extend a heartfelt thank you to you and your executives. You truly are an inspiration.

We at Antennas Direct are only a humble concern. So we do not have the marketing budget that you and the other big cable companies have. So on behalf of me and our employees, we want to applaud your 6.4 percent rate increase for your cable subscribers. It is decisions such as those that drive new customers to our site and flood our retail partners in search of some relief from your tyrannical rule.

So thank you. Sincerely. Just when we thought we would need to pour more into an advertising campaign, you help to convert your customers into cord cutters at a rate that is astounding.

Stay the course –

Richard Schneider, president, Antennas Direct

PS – I truly hope you enjoyed the cake. Vanilla whipped frosting? It doesn’t get any sweeter.

Stay the course, Time Warner executives. Please do not deviate from your dastardly ways. You help to show more television viewers that there is a better way.


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CSI: The Death of Cable

Since crime scene dramas are the most-watched television programming for over-the-air viewers, we decided to use that medium to help you understand the dire straits in which cable providers have found. Scene opens on a wealthy tycoon’s office.

We had seen carnage before that day. But never any quite as mysterious. Cable Paymoor’s bloated body slumped forward in his throne-link office chair. The millionaire tycoon’s comb-over blew gently in the breeze of the open floor-to-ceiling windows. Piles of cash stacked around him escaped through the windows bill-by-bill.

My partner and I had been called to his residence after reports that he had not been heard from for days. We knew this was not out of character for Paymoor. He had a habit of going off the grid for days at a time and missing appointments. But this time, something much more deadly had happened.

“It appears there are no signs of forced entry,” said my partner.

“Well, that’s no surprise,” I said. “No one could penetrate this palace if they tried. No. I think what caused the demise of Cable is something more mysterious.”

We moved closer to Paymoor’s body and noted the open wound on his forehead. On the screen in front of him were the latest statistics on the number of Cable subscribers. It looked like he lost over 1.7 million subscribers.

MultiChannel Cable

In front of him lay a copy of the New York Times with the headline, “Cord Cutting Movement is Costing Cable Millions.” A pattern of blood splatter on the desk spelled out all we needed to know. Paymoor had died of self-inflicted wounds. He had smashed his head on the desk in frustration over losing his market share.

“My god,” I said. “Cable died of a broken heart. It appears this over-the-air option has driven Paymoor to the brink. He obviously couldn’t take it.”

On the desk next to the headlines I notice a cake. It read “MANY THANKS. STAY THE COURSE. XOXO Antennas Direct”

I turn to my partner: “Heh. I guess being a cable CEO is not such a sweet job anymore.”


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8 Creative Ways Cord Cutters Can Watch Their Favorite Sports

Early_1980's_thru_mid_90's_now_defunct_Sports_Channel_logoWhen cutting the cord, one of the biggest fears is losing access to live sports broadcasts. Maybe you have made the decision it was time to cut the cord, but need some help convincing your spouse. We at Antennas Direct have heard your cries for help (through Facebook and Twitter). Fear not, sports fans. We have compiled a list of eight ways you can still watch your favorite sport without having to pay for cable.

  1. With an antenna, you can still access games broadcasted on Fox, NBC, and CBS for free.
  2. Depending on your internet provider and where you live, you may have access to Watch ESPN or ESPN3 online or through your Roku player. You can check here to see if your internet provider is on the list.
  3. If you are a college student or U.S. based military, you can access ESPN3 by using computers connected to on-campus or on-military base networks.
  4. Play On is a subscription service that gives you access to 1000s of your favorite shows for $29.99 annually, or $4.99 a month. You can use Play On through your gaming console or another supported device like a Roku. Play On includes top channels including ESPN and ESPN3.
  5. For those who can’t get enough Terry Bradshaw, you can watch NFL games for $70 per season with the NFL Game Rewind. This allows you access every game for the season.
  6. Derek Jeter is in his final season. Watch every game with It’s $130 per season.
  7. You don’t have to miss a moment of the NBA Playoffs with the NBA All Access pass which allows you to watch all 30 teams for $190, or $130 for just your 5 favorite teams.
  8. If you want to watch your team fight for the Stanley Cup, you can get a full access pass to NHL games for $150 a year.

You don’t have to miss a single shoot-out, home run, or touch down by cutting the cable cord. Still have to convince your significant other? We got your back; send this list along to them and they’ll be throwing out your cable bill once and for all.


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The Gift that Keeps on Giving

At Antennas Direct, it is our mission to help make this holiday season merry for you and your family. Our HDTV antennas offer superior high-definition picture quality—minus the monthly fees, making it the perfect holiday gift for anyone in your life!

Instead of hooking up that new flat panel to your cable box, why not experience HD in its truest form? AD-Holiday

If you aren’t sure which one of our HDTV antennas to select, here is a basic rundown of our most popular antenna bundles.

#1 ClearStream 2V Bundle – $195.96: The C2V, our most popular antenna, has the power to pick up signals from more than 50 miles, allowing it to hold up well in bad weather. This bundle comes equipped with:
• Coax Cable
• Pre-Amp Kit
• ClearStream J-Mount

#2 DB8e Bundle – $277.56: For those that live in challenging environments, the DB8e multi-directional antenna is the ideal choice. Its superior signal range, which extends over 70 miles, is powerful enough to not only pick up a transmitter from a great distance, but offers the flexibility to turn in a 360-degree loop to target towers from multiple directions. This bundle comes equipped with:
• Coax Cable
• Pre-Amp Kit
• ClearStream J-Mount

#3 ClearStream 1 Bundle – $147.96: For those in search of an indoor antenna, look no further than CS1. Its tapered loop design receives core UHF channels with a range of more than 35 miles. Additionally, it has a wide 70-degree beam width, making it much easier to receive reception from widely spaced stations.
This bundle comes equipped with:
• Coax Cable
• Pre-Amp Kit
• ClearStream J-Mount

This holiday season treat yourself to an HDTV antenna from Antennas Direct. You deserve it.


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Antennas Direct Announces Black Friday & Cyber Monday Promotion

Antenna crusader offering up to 70% off select HDTV antennas & accessories

According to Find&, electronics are one of the most popular holiday gifts, making up 40% of items purchased on Black Friday in 2012. Televisions, an always common doorbuster product, are set to be a part of nearly 300 in-store and online Black Friday sales. To ensure that every consumer gets the most out of their new TV this holiday season, Antennas Direct is launching a Black Friday & Cyber Monday promotion so exclusive it can only be found on

The Antennas Direct Black Friday & Cyber Monday Promotion, which will run on November 28th & December 2nd, will afford all online shoppers the opportunity to receive up to 70% off select HDTV antennas and accessories. Some of the discounted products include:

  • ClearStream 1 HDTV Antenna: $29.99
  • ClearStream 2 HDTV Antenna: $49.99
  • ClearStream Micron-R Antenna: $29.99
  • CoaxMax: $15.99

“As cable companies continue to provide their customers with subpar HD quality, we feel it is our duty to step up to the plate and save their television experience,” said Richard Schneider, founder and president of Antennas Direct. “Our HDTV antennas will bring you the best HD picture quality known to man… minus the monthly fee.”

For more information on the Antennas Direct Black Friday & Cyber Monday Promotion and a complete list of discounted products, visit Antennas Direct on online at:

About Antennas Direct

Antennas Direct is the leader in antenna technology, reinventing the antenna for the digital era. With a heritage in over-the-air antennas specifically tuned for core DTV frequencies, Antennas Direct has invested major resources into the discovery and implementation of new antenna designs for digital reception. Founded in 2003, the firm is a member of the Inc. 500|5000 Hall of Fame and Future of TV Coalition. Visit for more information.


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Affordable Television Act (ATA) Grants Access to Television for Thousands

For too long, too many families have been without access to their favorite game shows and sitcoms. We believe access to free television is our right as citizens of this great nation. After all, we produce the best television in the world. Comedies like “Seinfeld,” dramas like “Law and Order” and cop shows like “Miami Vice,” are the cornerstone of our identity as Americans.

Antennas Direct Launches Affordable Television Act

Antennas Direct Launches Affordable Television Act

But for many of us, these shows are anything but nostalgia. The memory of their presence is painful. Because many Americans – over 80 percent of us – believe we must pay for television.
No more. The Affordable Television Act (ATA) allows TV viewers to experience the ease and quality of free, over-the-air television.

Here’s how the program works:
1. Have you been canceled by your Healthcare provider? If so, find your letter that alerted you of the cancellation.
2. Log on to (a site that will not go away – unlike other affordable acts)
3. Fill out the appropriate form and provide proof of your canceled Healthcare Insurance.
4. Enjoy free, over-the-air, high definition television.

ATA, also referred to as AntennaCare, will provide an antenna for just $4.99 ground shipping to the first 1,000 valid requests. Each antenna comes with a lifetime guarantee (a better promise than you will get from anyone in healthcare).

“Access to television programming is a right that all American families should have,” says Richard Schneider, president of Antennas Direct. “We have stood on the frontlines and seen too many families go without the sitcoms and game shows for months and sometimes years. AntennaCare ensures that all Americans will have the programming that holds our families and the fabric of this nation together.”


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ClearStream 2V HDTV Antenna Featured in Forbes

According to the Bureau of Labor Statistics, cable prices have risen 77 percent since 1996. In an effort to save money and enhance their TV viewing experience, many Americans are searching for alternatives to traditional pay-TV.

In comes an HDTV antenna from Antennas Direct! Our antennas offer superior HD picture quality and unmatched signal strength. C2V

Speaking of unmatched signal strength, the ClearStream 2V HDTV antenna was recently featured in Forbes. The article covered the wide-range of cord-cutting options that are on the market today, including HDTV antennas.

In the past, over-the-air TV was not a viable option for people that were living 50+ miles from the closest tower. The ClearStream 2V was praised for its 50-mile signal range and its ability to be installed anywhere in the house. No matter challenging your living environment might be, it is truly no match for the unparalleled power of the ClearStream 2V HDTV antenna!

The ClearStream 2V also has the power to—depending on the market—pull in up to 70 channels. These stations range from major network affiliates to foreign language channels, giving families a true Smörgåsbord of content to choose from.

If you would like to read the Forbes article in its entirety, please visit:

To find out which one is right for you, head on over to, punch in your zip code, and enjoy all your favorite HD shows for free!


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Antennas: On the Cutting Edge of Technology

We have not ever seen ourselves as a “tech startup.” That term has certainly become en vogue over the last several years with the explosion of technology companies in seemingly every American city. The images that come to mind include hipster workplaces where tattoo-sleeved (cool yet nerdy) teenagers banging out code on sleek machines while a throng of twenty-somethings play table tennis. They build web-based applications, phone applications and other digital technologies.

Rarely, however, do you hear people discuss a product like our humble high definition antennas. But luckily St. Louis is full of rare people.

At a recent awards lunch hosted the St. Louis County Economic Council (SLCEC), Antennas Direct was recognized for its entrepreneurial vision alongside newer brands such as yurbuds and LockerDome as well as established brands such as Scottrade, Ameren and Edward Jones. The theme of the evening centered on research and innovation. Since Antennas Direct has shown steady growth for the past ten years (a pattern that has earned us a spot on the Inc. 5000 for the last six years), the SLCEC felt as though we are an important part of the St. Louis entrepreneurial scene. As a show of gratitude, each attendee received an antenna from Antennas Direct.

We applaud the SLCEC for their vision and bravery in recognizing the innovative and cutting edge technology that we have packed into our products and into our business thinking. We take it as confirmation of a belief we have held for some time: Antennas are the future of television.


Special thanks to host, KMOV’s Claire Kellett for plugging the benefits of over-the-air technology to the audience (“watching K-M-O-V”). Take a look at the video below to see our fearless leader, Richard Schneider, and a host of other business leaders discuss the values of the St. Louis region.

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