Get out of the way baby boomers. The Generation Y’s are leading the way of how you guys used to watch TV growing up. They are becoming the predominate movement of over-the-air (OTA) television viewing today.

Gen Y’s are intrinsically tuned in to trying different forms of how to watch TV.

They are not chained to their parent’s cable\satellite boxes and own the technical

know-how of how to watch TV in different mediums.

Glen L. Friedman, president of Ideas & Solutions Inc., stated, “1 in 5 Generation Y’s have never purchased subscription-based TV or are former subscribers who have cut-the-cord.”

“1 in 3 of Gen Y’s have considered ending their cable subscriptions. They are more likely to own an iPad, have a wireless connection and subscribe to Netflix.” All they need is the link to OTA television.

Friedman’s firm research did test the notion that, rather than being a phenomenon tied to a poor economy, the number of cord cutters would continue to grow even once things got better.

A key obstacle that needs to be addressed to advance the rise of cord cutting is the low public awareness that broadcast television is still out there in the air.  It’s still free and looks nothing like what your grandparents watched. Spread the word.

By Kevin Hughes

OutdoorTvAntenna.net,  October 17, 2011

Antennas Direct ClearStream4 HDTV Antenna allows great reception from digital markets as far as forty miles away. I have tried most of these antenna products at different times and Antennas Direct makes one of the best outdoor antennas I have ever used.

Since the switch to digital, I am in an area where there are multiple markets within reach of a good antenna and I have found that I can give up cable without missing much because I can get so some many popular stations in the area.

When I decided to change antennas I was hoping to improve my reception and reach all the tri-cities stations. To my amazement I am now picking up stations from 85 miles away in another state. Since all television is digital now, the reception is crystal-clear. I can now tune-in 53 stations and have better viewing options than I had with my cable service, which I have since dropped.

I am now saving over $60 a month on cable and I do not miss it a bit. Cable stations play the same movies over and over and after a while, you can seldom find a new movie you have not already seen.

This HD TV Antenna comes with the following.

• Provides HD reception for digital television.
• Weather-resistant.
• Is easy to install without calling out an electrician.
• Provides long-distance reception to areas you may never have reached before.
• Provides local stations for those whose cable or satellite systems do not carry local stations.
• Brings in stations for rural customers who cannot afford cable or satellite TV and offers them the chance to reach many stations.



Depending on where you live, you may be able to get 40 or fifty stations with this Antenna Direct thanks to digital television. This is great for rural customers, those who cannot afford cable or satellite or those who simply are tired of paying ever-increasing rates for cable. With this many free stations, paying for cable is a joke. I have more variety now than I ever got with my cable service. And it is free.

Antennas Direct ClearStream4 HDTV Antenna Features

1. Those living in metropolitan areas can get so many stations they can simply drop their paid service and still have great variety of program viewing.
2. The antenna provides sharp HD local stations over the UHF band with digital sharp clarity.
Is very affordable  less than $100, about the price for one months cable bill.

The owner of Freedom Custom Communications in Portland started the “Antenna Man” commercials after more and more of his customers started asking about antenna installation.  Trevino says antenna installation is about 20 percent of his business.  He’s happy with that but hopes it will grow.  He says Portland broadcasts more than 20 H-D channels over the air, which means you don’t need cable or satellite to watch them.  He thinks more and more people are switching to over-the-air tv because of the simplicity and the high cost of cable.  He says with streaming, Internet tv and Portland’s over-the-air offerings, there are more options out there for less money.

Sandy M. Fernandez’s article in Ladies Home Journal found her self-making a list of financial changes that were long in coming. Of the 7 things on her to-do list, getting rid of Cable TV was number six.  Sandy cut the cord and recommended Antennas Direct for your HDTV antenna needs.

Read her full article here: